Is Momentum AI Good for Enterprise Sales Teams?

December 16, 2025
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By
Jonathan M Kvarfordt
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Is Momentum AI Good for Enterprise Sales Teams?

Enterprise sales leaders face a brutal reality: bloated tech stacks, fragmented data, unpredictable forecasts, and reps drowning in manual work. They need a platform that doesn't just add another tool to the pile, but becomes the execution engine that transforms how their entire revenue organization operates.

That's what Momentum AI does.

Momentum is an AI-driven Revenue Orchestration Platform purpose-built for enterprise sales teams. It's not a point solution for conversation intelligence, or sales engagement, or forecasting. It's the connective tissue that unifies all three, then automates the workflows that turn insights into action.

The answer to whether Momentum is good for enterprise sales teams is straightforward: Yes, if you're serious about deal velocity, sales coaching at scale, and predictable revenue growth.

Here's what sets it apart.

What Enterprise Sales Teams Actually Need

Before we dig into Momentum's capabilities, let's be clear about what enterprise sales teams are struggling with:

The tech stack problem. Enterprise organizations run 8-12 different tools across sales, customer success, and operations. Reps toggle between CRM, email, calendar, conversation intelligence, deal management, and forecasting tools. The result? Data silos, manual updates, and reps spending 40% of their time on admin instead of selling.

The forecasting crisis. Most enterprise leaders can't trust their numbers. Reps are gaming forecasts. Pipeline visibility is murky. By the time leadership realizes a deal is at risk, it's too late.

The coaching gap. Sales managers lack real-time visibility into what's actually happening in deals. They can't coach proactively. They can't scale what works. They're reactive, not strategic.

The execution bottleneck. Insights exist somewhere in your tech stack, but they don't automatically trigger action. A deal gets flagged as at-risk, but no one escalates it. A rep needs coaching, but the manager doesn't know. A customer shows churn signals, but customer success doesn't get alerted. Everything requires manual intervention.

Momentum solves all of this.

Three Core Capabilities That Drive Enterprise Revenue

1. Deal Execution: From Insight to Closed Won

Momentum captures every buyer interaction (calls, emails, meetings, CRM updates) and transforms it into structured, enriched data that powers real-time deal intelligence.

Here's what this means in practice:

Real-time deal signals. Momentum's AI analyzes conversation data to surface what's actually happening in deals. Is the buying committee engaged? Are there blockers? Is momentum building or stalling? Reps and managers see this instantly, not in a weekly report.

Automated workflows that scale. When a deal shows risk signals, Momentum doesn't just flag it. It can automatically escalate to leadership, trigger a customer success intervention, or kick off a recovery playbook. When a deal is moving forward, it auto-updates CRM, syncs to forecasting, and alerts the right stakeholders. This is RevOps unchained.

Forecast accuracy that leadership can defend. By synthesizing real deal data, conversation signals, and historical patterns, Momentum delivers forecasts that are accurate and defensible. Enterprise leaders can walk into the boardroom with confidence.

For enterprise teams with $50M+ ARR, this translates to millions in recovered pipeline and accelerated deal cycles.

2. Sales Coaching at Scale: Behavior Change That Sticks

Enterprise sales organizations have a coaching problem. Managers are overwhelmed. They can't possibly listen to every call or review every email thread. So coaching becomes reactive, inconsistent, and ineffective.

Momentum changes this by making coaching intelligent and scalable:

Conversation intelligence that identifies coaching opportunities. Momentum analyzes calls and meetings to identify where reps are winning (or losing). Are they asking discovery questions? Building consensus? Handling objections? The platform surfaces specific coaching moments - not generic feedback.

Playbook-driven coaching. Momentum lets managers design and deploy coaching playbooks. When a rep has a conversation that matches certain patterns (missing discovery, weak value prop, etc.), the platform automatically sends a coaching nudge with context and suggested actions.

Manager dashboards that show what matters. Instead of drowning in data, managers see the reps and deals that need attention. They see which coaching is actually changing behavior. They can measure whether their coaching investments are working.

This is how enterprise organizations scale from having 5 great reps to having 50.

3. Customer Retention & Expansion: Revenue Beyond the Deal

Enterprise customers are your biggest revenue opportunity, but also your biggest risk. One churned customer can mean millions in lost revenue.

Momentum's retention capabilities turn customer success from reactive firefighting into proactive revenue generation:

Churn risk detection. Momentum monitors customer engagement - calls, email activity, CRM interactions - to identify accounts at risk before they go dark. CS teams get alerted with specific signals: "This account hasn't had a business review in 90 days" or "Key stakeholder engagement dropped 60%."

Automated CS workflows. When churn risk is flagged, Momentum can trigger CS plays automatically: schedule a business review, route to the right CSM, pull in sales for expansion conversations. This keeps at-risk accounts engaged without manual intervention.

Expansion opportunity identification. Momentum surfaces accounts that are ready to expand - high engagement, new use cases emerging, budget signals present. Sales can target expansion with precision instead of guessing.

For enterprise organizations, this capability alone can recover 5-10% of annual churn - which often means millions in retained revenue.

Real-World Enterprise Use Cases

Case Study 1: 1Password - Scaling Insights Across the Organization

The Challenge:

1Password, a 1,000-5,000 person software company based in Toronto, faced a critical challenge: supporting a sales team navigating complex security-focused buyers while scaling operations to serve over 150,000 customers. Navin Persaud, VP of Revenue Operations, needed to streamline processes, uncover insights, and reduce the administrative burden on reps so they could spend more time selling.

Traditional solutions were either too cumbersome or failed to surface actionable data at scale. Navin initially looked for a simple tool to connect 1Password's CRM with Slack for real-time notifications. But when he saw Momentum in action, the decision was clear.

How Momentum Solved It:

"They showed me how they were using their own product during a renewal review with us," Navin recounted. "Momentum had recorded the conversation, summarized next steps, flagged concerns, and shared actionable insights. It wasn't just a note-taker, it was a game changer."

1Password implemented Momentum to:

  • Automate call transcriptions and extract key insights, reducing manual data entry
  • Deliver real-time Slack notifications that keep reps focused on high-impact activities
  • Generate weekly AI-driven summaries of customer sentiment, product feedback, and areas for improvement
  • Track customer sentiment at scale across product launches and feedback loops

Results:

  • Reps spend significantly more time selling instead of filling out CRM fields
  • CRM data accuracy improved through automated data entry
  • Leadership gains actionable insights from customer conversations that would be impossible to gather manually
  • Cross-functional teams (sales, product, leadership) stay aligned with shared insights delivered via Slack

As Navin emphasized: "The most important thing Momentum delivers for me is insight at scale. Reps aren't spending their time making notes or filling out fields. They're spending their time selling."

1Password now uses Momentum as table stakes for their revenue operations. In Navin's words: "Momentum is like Friday night on the couch with Netflix - there's so much content, and it's about figuring out the best way to use it. The art of possible is a lot of what I see in Momentum."

Case Study 2: Ramp - Cutting Deal Progression Time in Half

The Challenge:

Ramp, a hypergrowth financial services SaaS company with 501-1,000 employees in New York, faced the classic scaling problem: maintaining operational efficiency while growing rapidly. Nate Follen, Head of GTM Systems, explained that Ramp struggled with fragmented data, inconsistent reporting, and inefficient deal progression workflows.

"We needed one clear centralized reporting repository, making sure that everybody's reading from the same sheet of paper," Nate noted. Misaligned reporting, data inconsistencies, and inefficiencies in deal progression hindered their ability to fully optimize their revenue engine.

Why Ramp Chose Momentum:

Ramp evaluated several vendors but chose Momentum because of its cutting-edge AI technology and deep understanding of RevOps and hypergrowth sales teams. Momentum's Slack-centric design was particularly critical.

"We wanted a tool that could take Salesforce information and bring that into Slack and vice versa, managing all of our internal communications there and also managing our CRM through Slack," Nate explained.

How Momentum Transformed Ramp's Operations:

Ramp deployed Momentum across multiple use cases:

  • Deal Progression Automation: Momentum streamlined the deal cycle by integrating directly into Slack. "With Momentum, we'll draft up an email for our account executives, send them that alert in Slack, and they're able to progress the deal without diving into Salesforce," Nate shared.
  • 24/7 Deal Monitoring: "Momentum is really like a sales manager that stays up 24/7 and listens to every Gong call, notifying the right folks when they should be paying attention to a deal," Nate explained.
  • CRM Enrichment: Momentum analyzes customer calls and automatically enriches Salesforce with actionable insights and summaries.
  • Product Feedback Extraction: Ramp uses Momentum to extract product feedback and co-selling opportunities from customer conversations.
  • Data Quality: Momentum surfaces data quality issues and alerts the team to fix inconsistencies.

Results:

  • Deal progression time cut in half - sellers now spend half the time updating Salesforce
  • Improved data quality across the CRM through automated alerts and corrections
  • Sellers spend more time selling and less time in Salesforce administration
  • Organizational clarity across RevOps and GTM teams with aligned reporting

Nate highlighted Momentum's ongoing partnership: "Momentum has been a great partner to us because they've been embedded with our team, helping accelerate our go-to-market motions incredibly. The speed at which Momentum is shipping is great too. Every week, we see new capabilities."

Momentum AI vs. People.ai and Revenue.io: Where Momentum Wins

People.ai and Revenue.io are solid platforms. But they're not built the same way Momentum AI is. Let's be direct about the differences:

Momentum AI vs. People.ai

People.ai's strength: Conversation intelligence. They're excellent at capturing and analyzing calls and emails.

Where Momentum wins:

  • Workflow automation. People.ai gives you insights. Momentum turns those insights into automated action. Deals get escalated. Playbooks execute. CRM updates happen automatically. People.ai requires manual follow-up.
  • Deal execution focus. People.ai is built around conversation data. Momentum unifies conversation data with deal data, CRM data, and customer data. It gives you a complete picture of deal health, not just what was said on the call.
  • RevOps integration. People.ai doesn't deeply integrate with your RevOps workflows. Momentum is built to orchestrate across Salesforce, Slack, Gong, and your entire tech stack. It's the connective tissue.

Verdict: People.ai is a conversation intelligence tool. Momentum is a revenue orchestration platform. For enterprises that need insights, People.ai works. For enterprises that need insights that automatically drive action at scale, Momentum is the answer.

Momentum vs. Revenue.io

Revenue.io's strength: Conversation guidance and sales engagement. They excel at helping reps navigate calls in real-time.

Where Momentum wins:

  • Scope. Revenue.io is primarily a sales engagement and call intelligence tool. Momentum is a full revenue orchestration platform that covers sales engagement, conversation intelligence, deal management, coaching, and customer retention.
  • Enterprise scalability. Revenue.io is built for high-velocity teams. Momentum is built for complex enterprise sales cycles with multiple stakeholders, long deal times, and intricate workflows. Enterprise deal orchestration is fundamentally different from high-velocity sales.
  • Forecasting and RevOps. Revenue.io doesn't have native forecasting or RevOps orchestration capabilities. Momentum does. For enterprise organizations where forecast accuracy is a boardroom requirement, this gap is critical.

Verdict: Revenue.io is strong for sales engagement. Momentum is stronger for enterprises that need to orchestrate the entire revenue operation.

Why Enterprise Organizations Choose Momentum

1. Execution is a competitive advantage. Enterprise deals are won by organizations that execute better - better discovery, better coaching, better follow-up, better timing. Momentum makes execution scalable. Your entire team executes like your top 10%.

2. Forecasting accuracy matters. For enterprise organizations, an inaccurate forecast can trigger board-level panic or missed guidance. Momentum's forecast is defensible because it's built on real deal data, not rep optimism.

3. Retention is as important as acquisition. Enterprise customers generate 70-80% of revenue. Losing one customer can mean millions in lost revenue. Momentum's proactive retention capabilities protect your largest revenue stream.

4. RevOps efficiency is mandatory. Enterprise organizations can't afford manual RevOps work. Momentum automates the workflows that RevOps teams spend weeks building in Zapier. It's RevOps at scale.

5. Coaching ROI is measurable. Enterprise organizations invest heavily in sales enablement. Momentum shows you whether that investment is actually changing behavior and improving outcomes.

The Bottom Line: Is Momentum Good for Enterprise Sales Teams?

Yes. 

Momentum is purpose-built for enterprise sales organizations that need to:

  • Execute deals better and faster
  • Scale sales coaching across large teams
  • Protect revenue from churn
  • Achieve forecast accuracy that leadership can defend
  • Reduce RevOps manual work

If you're an enterprise organization with:

  • 50+ sales reps
  • Complex, multi-stakeholder deals
  • Multiple revenue streams (new business + expansion + retention)
  • A need for accurate forecasting
  • A commitment to sales coaching and team development

Then Momentum AI is the right platform.

The revenue orchestration category exists because enterprises realized they need a unified execution layer, not more point solutions. Momentum is the best-in-class execution layer for enterprise sales teams.

Orchestrate Your Sales Engine

If you're running an enterprise sales organization, you're probably dealing with at least one of these problems: unpredictable forecasts, slow deal cycles, inconsistent coaching, or reactive customer success.

Momentum AI solves all of them.

Let's talk about your specific challenges. We'll show you how Momentum orchestrates deal execution, coaching, and retention for enterprise teams like 1Password and Ramp. 

Request a demo to see how much revenue you could unlock.

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